The Road to Flourishing, a game-based tool about sustainable business innovation, was played with students from the Maastricht School of Management.
The Road to Flourishing tool has been under development since March 2023. The game-based tool aims to show the breadth of sustainable business model options and encourage businesses to think beyond the easy-to-implement ones.
If you are interested in the tool and would like to find out more, you can contact developer Laura Niessen at l.niessen[a]maastrichtuniversity.nl.
You can also find more information about the tool in this early development conference paper: Niessen & Bocken (2023) Transforming sustainable business as usual
