Prof. Nancy Bocken was interviewed by the Journal of Business, Ethics & Society on the Transition to Circular Service Business Models
Nancy Bocken was interviewed by Adiel Aguiling from the Journal of Business, Ethics & Society (Vol. 1, Issue 2). In this interview, Dr. Bocken explains the four key strategies of a circular economy, how these strategies link to the ethical aspect of doing business, and concomitantly how these strategies lead to profitability. She talks about examples of unsustainable business models, and explains the creation of sustainable value at the different stages of a business and at different levels in the organization.
The interview is freely available to read here.